That is maybe my favorite quote from Walter Isaacson’s biography of Steve Jobs.
Yep, I’m late to the party as it was published a year and a half ago just prior to his death from pancreatic cancer.
I delayed, as maybe you have, because the story is so well known…yeah yeah he and Steve Wozniak started Apple in a garage, he was a brilliant marketer and conception fellow who created all kinds of fabulous products, and was also famous for being the asshole of the title. In that quote he was trying to keep a story out of the press, because, really it wasn’t news that he was an asshole.
Who wants to read a 656-page book about an asshole?
But I had heard enough good about it, also enjoyed Isaacson’s biography of Einstein, and so decided to go for it, the audio version was doable while I was walking the dog, in the car, doing the dishes, meant that I could easily multi-task.
So much great info, much that corrects common wisdom that isn’t even true. While they were really young, both Steves had some experience. Steve Wozniak was a full-time employee of Hewlett-Packard and Jobs had worked for Atari. All of the asshole stories, and then some, are true. He was a narcissist of the first order.
But he also did a lot of great things and got other people to do great things. His “reality distortion field” was famous in that he could get people to accomplish things they didn’t think they could do. The biography also serves as a history of business and technology and culture….been in an Apple store latesly?…over the last several decades.
My first computer was an Apple. Would never have anything else.
And don’t even get me started about my iPhone.